About Us
Women are taking their place professionally in all branches and for us, it all began in 2019, when the young entrepreneur came up with the idea of beginning her own cosmetics brand under the name Zrena Cosmetics, since she has always been so passionate about makeup. Zrena Cosmetics is derived from the name of the historical woman Zrena in the 8th Century. As we all know, every nation is known by its history. History is the mirror of human existence, with its culture and life, with its resistances and uprisings, with its knowledge and bravery and with its victories and heroes.
The history of the heroic woman Zrena, began during ancient times. She was not only known for her beauty, but also for promoting the equal participation between men and women in making decisions, as she supported women to fully exercise their rights.
Zrena studied Philosophy and Geometry and practiced with her bow and arrow. She followed in her father’s footsteps and became a warrior, who took her place alongside her father in the war.After her father's death, she led the army successfully with the rest of the warriors.
Zrena became the first female leader who led the army of the Median Empire. Her words encouraged the warriors in the war. "If the light shines behind me I could face the darkness even the light comes from a small candle".
Zrena never turned around while she was at the battle, to look whether the rest of the army was alongside her or not. She has always taken her place proudly in the resistance and protection of her land.
Zrena was a very brave, loyal and confident woman. Beauty is not how you look, but how confident you feel, because confidence breeds beauty. That is why we say
Act like a Zrena and become the beauty of this Era.
The Zrena Team is always striving to provide you the best products that make you feel comfortable and satisfied. All our products are manufactured with great attention to detail. Our brand has the ultimate goal to serve a purpose with our high-quality products, the purpose of offering you to gain confidence and to become the beauty of this era.
Our lashes are not only gorgeous, but also vegan and cruelty free. They enhance the natural beauty of your eyelashes and draw attention to your eyes.
All our lashes are hand-crafted with the finest material quality to be the most comfortable lash ever worn. The lashes from Zrena Cosmetics are made of a poly fiber material with high quality and fineness. It is a vegan friendly option and has great flexibility. The lash strip binds the lash fibers together delivering great flexibility with a strength that makes them easy to use, and re-use!
Our lashes come in a variety of lengths and curls. The lashes are ultra-light, which makes them very easy to apply to the eye. The eyelashes can be used up to at least 20 times with the right care. Apply the eyelashes with the Zrena Cosmetics Lash Adhesive and Applicator for the ultimate result (sold separately).
The Zrena Cosmetics Lash Adhesive dries within seconds and delivers a long-lasting waterproof effect. The eyelash adhesive peels off smoothly when dried, making it very easy to remove the excess of glue from the lash strip when taking out your lashes. The Zrena Cosmetics Lash Adhesive and its ultra-fine brush is compatible with any eyelash style. The dark tone enhances the lash line and creates the illusion of thicker, voluminous lashes.
Thanks to the handy Zrena Cosmetics Eyelash Applicator, applying eyelashes is no longer a hassle! With this eyelash applicator, you can work very precisely and prevent damage to the eyelashes. Use the eyelash applicator in combination with the Zrena Cosmetics Luxury 3D Faux Mink Lashes and Eyelash Adhesive to complete your stock!
Besides eye-products, we also offer other products like the Zrena Cosmetics Microfiber Blender, which contains lots of microscopic fibers, delivering a flawless coverage of the skin. These microfibers do not only make the exterior soft and velvety to touch, because these fibers also act as tiny brush hairs giving you the versatility of a sponge and the seamless finish of a brush. Due to its microfiber surface, the tiny little fibers hold onto the product until it is distributed onto your skin, meaning minimal product is absorbed into the sponge. The Zrena Cosmetics Microfiber Blender works as dry, as well as they work wet. Keep it dry for powder products and make it wet for liquid and cream products, as this ensures that the blending will go smoothly.
The Zrena Cosmetics Microfiber Blender can be used in combination with the rose-gold plated Zrena Cosmetics Blender Holder. Putting your wet makeup sponge down for a second is not just impractical, but also unsanitary. Luckily, our Blender Holder is the ultimate hygienic solution for this! It can hold sponges from every size and due to its structure, your makeup sponge will dry the fastest this way.